L’Espace citoyen des Confluents

Case study 🎬: A virtual tour for the Confluents Citizen Space

An immersive tool to democratize access to Laval's cultural architecture

1. Context and objectives 🎯

In 2024, the City of Laval wanted to inaugurate the Espace citoyen des Confluents (ECC), a striking architectural building dedicated to culture, citizen participation and the performing arts.

With this in mind, the municipality commissioned Hit Film to create an immersive 3D virtual tour , accessible to the general public and designed to:

• Enhancing the aesthetics and diversity of ECC spaces

• To offer an inclusive alternative for people with reduced mobility

• To serve as a promotional tool for artists, suppliers, and event organizers

2. Virtual tour concept 💡

🎥 Format : Immersive 3D video with interactive narration

🗺️ Content : Guided tour through the main rooms (performance hall, common areas, exhibition areas, etc.)

🎙️ Narration : Added dynamic audio commentary to engage the viewer and contextualize each area visited

✨ Animation : Integration of virtual reality headsets for broadcast during the animation days

The storytelling and sequence of events have been designed to make the experience fluid, lively and accessible to all audiences.

3. Production and creation 🎬

• Client : City of Laval

• Production : Hit Film

• Director : Emanuel St-Pierre

• Initial distribution : During four days of activities in November and March

The seamless experience, the quality of the 3D rendering, and Hit Film's expertise in integrating narrative elements were decisive factors in choosing the supplier.

4. Broadcasting and receiving 📢

✅ Public events :

• November 2-3: Approximately 200 views

• March 22-23: Nearly 70 participants

💬 Audience comments :

• Enthusiastic reactions on the ground

• Assessment of the tool's visual quality and accessibility

• Positive impacts on understanding the possible uses of the building

  
  

5. Impact and uses 📊

🎯 Goals achieved :

• Successful launch of the building

• Better accessibility for all

• Reference tool for artists and partners

🎁 Intended continuous use :

• Support for booking spaces

• Presentation of the ECC during artistic or municipal projects

6. Customer Testimonial 🗣️

7. Conclusion 🌟

The ECC virtual tour project perfectly illustrates how an immersive production can make a cultural venue more accessible, engaging and understandable for all audiences.

Thanks to its fluid storytelling, visual quality and interactive technology, Hit Film has created an experience that goes beyond a simple promotional video: it is a cultural mediation tool serving the community .