iVideo
Interactive video that goes beyond watching
Where creativity meets technology
Hit Film creates tailored interactive video solutions for businesses and organizations across Montreal, Ottawa, Quebec City, and throughout Quebec. By blending creative storytelling, innovative technology, and strategic thinking, we develop immersive experiences that drive engagement, deliver measurable results, and maximize performance.
iVideo, or intelligent video, transforms traditional video into a personalized, two-way experience. Instead of simply watching, viewers actively interact with the content, make choices, and navigate according to what matters most to them. The "I" in iVideo reflects this user-first approach: I choose, I explore, I decide. By putting the audience in control, iVideo creates a more engaging and meaningful experience than conventional linear video ever could.
An interactive video is a video experience that lets viewers actively participate instead of simply watching. By interacting with on-screen elements, users can explore content at their own pace, make decisions, and personalize their journey.
Interactive features can include:
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Clickable hotspots and buttons
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Branching storylines and decision paths
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Quizzes and knowledge checks
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Multiple scenarios or outcomes
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Calls to action integrated directly into the video
Unlike traditional linear video, interactive video puts the viewer in control. This active participation increases engagement, improves information retention, and creates a more memorable experience.
Up to 3× more engaging. Up to 2× higher conversion rates.
Traditional videos often struggle to hold attention. Interactive video changes that by turning viewers into active participants. Instead of passively consuming content, users make choices, explore what interests them, and stay engaged from start to finish.
The result is a more memorable experience that can generate up to three times more engagement and double the conversion rate compared to conventional video. Whether your objective is to educate, generate leads, increase sales, or strengthen brand awareness, interactive video helps transform attention into measurable business results—while giving your audience a compelling reason to come back.
What is an interactive video?
The most complete interactive communication platform
iVideo combines the strengths of multiple digital tools into a single, seamless experience. It captures the storytelling power of video, the flexibility of a website, the intelligence of conversational AI, and the connectivity of modern business software—all in one platform.
By transforming passive viewers into active participants, iVideo can generate up to 3× higher engagement and 2× better conversion rates than traditional video. Beyond the viewing experience, it integrates with more than 2,000 applications, including CRMs, Google Sheets, and AI-powered services, allowing your content to trigger automated workflows, collect valuable data, and become an integral part of your business ecosystem.
Features
Endless possibilities. Infinite potential. ∞
Easily shared
Interactive video can be shared anywhere a traditional video can—on your website, social media, email campaigns, landing pages, presentations, or through a simple link.
Lead generation
Whether you're generating leads, automating recruitment, training employees, educating customers, or showcasing products and services, iVideo adapts to virtually any communication objective.
Extendibility
Designed to evolve with your business, your interactive videos can be updated, expanded, and optimized over time without starting from scratch.
More than 2,000 apps
Thanks to integrations with 2,000+ applications, including CRMs, Google Sheets, and AI-powered tools, iVideo can automate workflows, streamline processes, and save valuable time across your organization.
Chatbot
Give your organization a more personal and approachable presence with an AI-powered virtual representative capable of guiding users through natural, conversational interactions.
SEO optimized
Improve your online visibility with content that can be indexed by search engines, helping your interactive videos contribute to your SEO strategy.
Use it as a FAQ
Answer questions faster and more efficiently by sharing direct links that take users exactly to the information they need—no searching required.
Artificial intelligence
Continuously improve every interaction. iVideo learns from user behavior and AI-powered capabilities, making conversations increasingly relevant, accurate, and effective over time.
Turnkey projects, or tailored to your needs
IDEATION
Develop creative concepts that capture attention and connect with your target audience.
SCRIPTWRITING
Craft compelling interactive stories with engaging scripts and user journeys designed to maximize participation and impact.
PRODUCTION
Produce stunning visuals using state-of-the-art cinema cameras and professional production equipment.
POST PRODUCTION
Polish every detail with expert editing, color grading, visual effects, motion graphics, and professional audio post-production.
CAMPAIGNS
Maximize your reach with a strategic launch plan designed to help your content reach the right audience and deliver measurable results.
What the media says about our work
Kévyn Gagné
Franklin Empire
Department Manager
Musée Maritime Charlevoix
Pascale
L'Orienthèque
Marie-Ève
CPQ - Conseil du Patronat
Learn more about interactive and intelligent video:
FAQ
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What is an interactive video?
An interactive video allows viewers to click, make choices, and engage with the content instead of simply watching it passively.
02
What is an interactive video used for?
Interactive videos can be used for marketing, lead generation, training, recruitment, customer service, virtual tours, and many other applications.
03
What is the difference between an interactive video and a traditional video?
Unlike a traditional video, an interactive video lets viewers choose their own path, receive personalized content, and interact with the experience in real time.
04
Can an interactive video be embedded on our website?
Yes. An interactive video can be embedded on your website, a landing page, included in an email campaign, or shared through a simple link. It could even be implemented directly as a standalone SCORM module for your LMS.
05
Can an interactive video be connected to our CRM?
Yes. The iVideo platform integrates with more than 2,000 applications, including CRMs, Google Sheets, and a wide range of automation and AI-powered tools.
06
How much does an interactive video cost?
The cost depends on the video's length, the level of interactivity, and the features required. We create custom solutions tailored to your objectives and budget.
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Why use an interactive video for your business?
Interactive video captures attention, actively engages your audience, and transforms passive viewing into an immersive experience. It is ideal for marketing, training, recruitment, sales, and internal communications, while providing valuable insights into user behavior to help optimize your results.